Piers Morgan Stars In Hilarious New Paddy Power Advert
Piers Morgan poked enjoyable at his rocky relationship with previous Tottenham chairman Lord Alan Sugar in a brand-new marketing campaign developed to raise awareness for prostate cancer screening.
The famed Arsenal fan has actually been involved in a variety of public spats with his North London derby competitor, most recently taking at The Apprentice star's age on his birthday in March.
But Morgan was content to play their controversial social networks relationship for laughs in help of a good cause, with the broadcaster taking part in Paddy Power's most current campaign in aid of Prostate Cancer UK.
In the short clip, Morgan can be seen exchanging fictitious messages with Sugar, who appears to have 'sent out' him a message reading: 'You'll still bottle the league'.
On the heels of Arsenal's 4-1 knocking of Spurs at the Emirates previously this season, Morgan appropriately reacted: 'North London is red'.
Morgan was then tracked en path to a prostate screening visit, at his controversial best as he spat out sausage rolls when he learned they were vegan, and handing out copies of his book 'Woke Is Dead' in a medical professional's waiting room.
No need for a finger up the bottom - a basic PSA blood test is all you need to look for the early signs of Prostate Cancer.
Not all pricks are unbearable, @piersmorgan.
Check your threat here: https://t.co/xhoX9KyZZn
18+|GambleAware|@ProstateUK pic.twitter.com/o8is0u5pEm
- Paddy Power (@paddypower) December 17, 2025
Piers Morgan poked enjoyable at his combative relationship with Tottenham fan Lord Alan Sugar in a new advert
The broadcaster features in the campaign to raise awareness about the ease with which males can be tested for the early signs of prostate cancer - to funny impact
The advert then revealed Morgan being amazed by the ease with which prostate-specific antigen (PSA) blood test can be conducted, after at first anticipating 'a finger up the bum'.
A PSA blood test is instead used to inspect for early signs of prostate cancer, and other conditions such as bigger prostate or infection, by measuring a protein made by the prostate gland.
In a quote to advise more men to check their threats with simple early detection tests, the advert stresses that 'it's simply a blood test' - before cheekily informing Morgan that 'not all pricks are intolerable'.
Paddy Power has a long-running relationship with Prostate Cancer UK, and has actually primarily used the platform of the World Darts Championship - which the bookmakers sponsor - to additional support the cause.
At the start of this month, the business announced that they would be giving away 10,000 dartboards to fans who donate to Prostate Cancer UK through the Darts of Destiny JustGiving page.
Lord Alan SugarTottenham HotspurPiers Morgan